At Axer Strategies, we don’t believe in cookie-cutter solutions—everything we do is tailored to your business. From cutting-edge AI-driven marketing strategies to flexible nearshore marketing solutions, we’re here to push the boundaries of what’s possible. Our services are grouped into intuitive categories—from Strategy & Automation to Execution & Optimization—so you can easily explore how we can help you grow. Each service is designed to be fully customizable, so whether you’re looking to streamline workflows, launch a killer campaign, or completely reimagine your brand, we’ve got you covered. Dive into the list below and see how we combine innovation, personalization, and data-driven results to deliver strategies that are as unique as your business.
AI-Driven Marketing Strategy
Strategy & Automation
We use advanced data analysis and AI-driven tools to create tailored marketing strategies that evolve with your business needs. From competitive analysis to audience segmentation, our strategies ensure you’re targeting the right audience with precision. Our proprietary techniques focus on continuous optimization, ensuring your business stays ahead of the competition with real-time insights.
Competitive Analysis
Strategy & Automation
Gain insight into your competitors with a deep analysis of their strategies, content, and market position. Our Competitive Analysis service uses in-depth data to uncover your competitors’ strengths and weaknesses, providing actionable insights that help you stay ahead by identifying market gaps and opportunities.
Content Strategy
Strategy & Automation
Our content strategy service ensures that every piece of content aligns with your business goals, leveraging data-driven insights to fuel long-term success. We create tailored content strategies based on in-depth audience analysis and predictive data, ensuring every piece of content is relevant and optimized for performance.
Customer Modeling & Segmentation
CRM Setup & Management
We offer a Customer Modeling & Segmentation service that utilizes AI-driven analytics to create detailed customer profiles. This allows you to target specific segments with tailored marketing strategies, enabling hyper-targeted marketing that drives engagement and conversions.
Display & Video Ads
Advertising
We create visually engaging display and video ads that capture your audience’s attention across platforms. Our campaigns include Native Ads, which seamlessly integrate into the user experience on sites like Taboola and Outbrain, ensuring higher engagement and conversions. With native ads seamlessly integrated into content, we ensure higher engagement and conversions across platforms like Google, YouTube, and Taboola.
Email Marketing
CRM Setup & Management
Our Email Marketing service helps you create targeted campaigns that nurture leads and engage customers. We leverage AI-powered insights and predictive analytics to segment audiences and send personalized content, ensuring that your emails are personalized and effective at driving conversions. We tailor our approach for each client to maximize open rates and conversions.
Event Planning
Other Marketing Services
We provide end-to-end event planning services, ensuring every detail—from concept to execution—is handled with precision. Whether it’s a corporate event, product launch, or webinar, we create memorable experiences that align with your brand goals. Our services ensure that your corporate events, webinars, and product launches are flawlessly executed. We manage everything from logistics to promotion, delivering memorable experiences that align with your brand.
Full Brand Development & Scaling
Brand & Design
We build brands that stand out in competitive markets by focusing on identity, design consistency, and scalability. Our end-to-end service covers logo design, brand guidelines, digital presence, messaging, and brand strategy. Our goal is to create a brand that resonates with your target audience, ensuring consistency and long-term growth. Whether you’re launching a new brand or rebranding, our Full Brand Development service is designed to scale with your business.
Full Marketing Analytics & Reporting
Client Success & Analytics
We can guarantee that your marketing efforts are consistently improving by establishing tracking, reporting, and KPIs for all campaigns. This involves creating detailed dashboards and reports to provide you with valuable insights into the performance of your marketing. We offer comprehensive marketing analytics and reporting to give you full visibility into your campaign performance. By utilizing advanced tools, we monitor key metrics and offer actionable insights to continuously enhance your marketing strategy.
Google/Bing Search Ads
Advertising
We create and manage pay-per-click (PPC) campaigns on Google and Bing to drive high-quality traffic to your website. Our strategy focuses on optimizing keyword bids and ad copy for maximum conversions and minimal ad spend. Our team handles everything from keyword research to ad copywriting and bid management to ensure optimal performance.
Hands-on Marketing Workshops
Training & Workshops
Empower your team with hands-on workshops covering Canva, monday.com, and other essential tools. Our customized training sessions provide practical knowledge of the latest marketing strategies, from social media management to data analysis, to help your team efficiently manage your marketing efforts.
KPI Monitoring & Performance Reviews
Client Success & Analytics
Track the success of your campaigns with our KPI Monitoring & Performance Reviews. We provide regular reports on key metrics like conversion rates, ROI, and customer engagement, allowing you to make data-driven decisions. Our real-time performance tracking with personalized dashboards enables you to monitor campaign effectiveness and key business metrics, ensuring you stay on track to meet your goals.
Lead Generation & Nurturing
CRM Setup & Management
We develop and execute lead generation campaigns and nurture funnels to help you capture and convert potential customers efficiently. Our services are designed to capture, nurture, and convert leads using data-driven strategies and automation tools to ensure your leads are qualified and nurtured efficiently.
Local SEO
Execution & Optimization
Enhance your local search presence with our Local SEO services, including optimizing Google My Business, local citations, and creating location-specific content. We go beyond traditional local SEO by integrating AI-powered tools that analyze local trends and optimize for real-time visibility, ensuring continuous improvement in your local search performance.
Logo Design & Brand Identity
Brand & Design
We specialize in crafting memorable logos and cohesive brand identities that resonate with your target audience. Our process involves deep research into your market and competition to ensure your brand stands out. Our team designs logos and brand guidelines that ensure consistency across all platforms, helping you stand out in your industry.
Marketing Audits
Strategy & Automation
We conduct comprehensive audits to evaluate your current marketing strategies, SEO health, content, and online performance, ensuring that you’re ready to scale. Our Marketing Audits assess your current campaigns, website, and overall digital presence. We use advanced tools to identify areas for improvement and recommend strategies to optimize performance.
Marketing Campaign Execution
Execution & Optimization
Estrada Marketing takes your strategies and brings them to life with full execution services, managing everything from content creation to ad placement. Our team handles the nuts and bolts, ensuring flawless delivery across all channels. We optimize for performance, timing, and audience targeting to get the most out of every campaign.
Marketing Project Management
Other Marketing Services
Our Marketing Project Management service ensures that your campaigns stay on track from start to finish. Using tools like Monday.com and Asana, we provide end-to-end project management for your marketing campaigns, ensuring deadlines are met, budgets are respected, and all stakeholders are in the loop. From scheduling to execution, we handle every aspect so you can focus on results.
Media Buying
Advertising
We manage your media buying efforts to ensure your ads are placed in front of the right audience at the right time. Whether it’s digital, print, or broadcast, we optimize your media spend for maximum impact by leveraging data-driven insights to ensure your ads reach the right audience and maximize exposure and ROI across various platforms.
Nearshore Marketing Solutions
Nearshore Marketing
Leverage Axer Strategies' Nearshore Marketing services to scale your marketing efforts with highly skilled talent from Mexico and Latin America. Our nearshore approach ensures cost-effective, high-quality output across digital marketing, design, and campaign execution without the challenges of offshore time zone differences. We offer tailored, cost-effective marketing execution, project management, and content creation services. Axer Strategies manages the team, provides direction, and ensures alignment with the strategy and goals.
Online Reputation Management
PR & Reputation Management
We manage your brand’s online reputation through review monitoring, media outreach, and online testimonials to maintain a positive presence. Our proactive monitoring and response strategies help protect and enhance your online reputation. From managing reviews to handling PR crises, we ensure your brand remains in a positive light.
PR Draft & Release
PR & Reputation Management
We craft and distribute press releases that get your brand in front of the right audience, ensuring that your key messages are communicated effectively. Our PR services specialize in drafting press releases, conducting media outreach, and managing reputation to enhance your brand's visibility and credibility. We tailor PR campaigns to amplify your presence across relevant channels and ensure your message reaches the right audience effectively.
Programmatic Ad Buying & Retargeting
Advertising
Harness the potential of AI to deliver personalized ads to the right audience at the right moment. We specialize in programmatic ad buying, using machine learning to optimize placements and improve ad performance across platforms. Our Programmatic Ad Buying leverages AI to deliver highly targeted ads at the right time, optimizing your ad spend with predictive algorithms for maximum ROI.
SEO & Content Optimization
Execution & Optimization
We enhance your website's content and technical aspects to boost search engine rankings and improve user experience. This comprehensive SEO & Content Optimization service includes keyword research, on-page SEO, and technical SEO enhancements such as site speed optimization, structured data, and indexation. We leverage AI to identify content gaps and consistently optimize for better rankings and user experience.
Social Media Ads (Facebook, Instagram, etc.)
Advertising
Our Social Media Ads service helps you reach and engage with your audience on platforms like Facebook, Instagram, and LinkedIn. We design, launch, and optimize paid campaigns that increase brand awareness, drive conversions, and ensure your ads reach the right audience through a data-driven approach. We optimize every campaign for performance, targeting, and engagement to deliver the best ROI.
Social Media Management
Execution & Optimization
Our Social Media Management service helps your brand stay active and engaged across platforms such as Facebook, Instagram, LinkedIn, and more. We handle content creation, posting schedules, and audience engagement to build your brand’s online presence by leveraging data-driven insights and predictive algorithms. Our tailored strategies focus on growing your audience and engagement with resonating content.
Website Design & Development
Brand & Design
We design and develop high-performance websites that are visually appealing, optimized for search engines, and designed to drive conversions. Our team utilizes platforms like Wix, Shopify, and WordPress to build websites that grow with your business. Using the latest development tools, we ensure your site delivers a seamless user experience and performs at its best.